Radienz Living announced that Thomas K. Hernquist has joined its Board of Directors to help drive innovation, growth, and provide segment leadership for the company.

Hernquist brings over 40 years of experience to Radienz Living with a focus on sales, marketing, and innovation. Most recently, he was chief growth advisor for Premium Brands Holdings Corporation and prior to that, CEO of Oberto Snacks in Seattle and president of Nice-Pak Products, Inc., a leader in personal and household care products. Hernquist previously served in senior marketing positions at The Hershey Company, Nabisco, PepsiCo and Kraft Foods.

Over the course of his career, customer partnerships developed by Hernquist generated hundreds of millions of dollars in sales of new products in expanded categories. At Oberto Snacks, he broadened the company’s product line in the growing portable snacks business through new products and acquisitions. At Nice-Pak Products, Inc., Hernquist was responsible for the launch of a leading flushable wipe technology.

Hernquist says, “I am thrilled to join the Board of Radienz Living. The company’s products are impressive and its quality, reliability, and on-time performance are at levels that exceed the most demanding customer requirements. This foundation offers immediate capacity to provide our customers with the products they want, building consumer preference, confidence, and loyalty.”

Alexander Greene, chairman of the Radienz Living Board commented, “Radienz Living has invested heavily in lean manufacturing, blending, and packaging technologies to lower price, improve convenience, and meet the growing demand for sustainable products. Mr. Hernquist’ s four decades of experience will help our team jump-start its revenue generation with highly focused customer business planning, category management, and innovation.”